Book publishing was relatively late in adopting the flummery of mass marketing.
From the time.com
But this glorious piece of flummery, dating back four centuries, is on the way out.
From the economist.com
Charging what colleges do for this kind of flummery is unconscionable.
From the forbes.com
Amid the flattery and the flummery, what truths might a candid friend impart to Cameron?
From the time.com
In central London the machinery of state flummery is in motion.
From the economist.com
As a work in progress, the parliament invents its own flummery.
From the economist.com
Other guppies, though, cannot be bothered with all this flummery.
From the economist.com
There are people who think all this flummery doesn't matter much.
From the independent.co.uk
Both were wonderful, affectionate portraits of suburban flummery.
From the guardian.co.uk
More examples
A bland custard or pudding especially of oatmeal
Mummery: meaningless ceremonies and flattery
File:Flum1.JPG|Flummery (from Gerzensee)
A custard; any of several bland, gelatinous foodstuffs, usually made from stewed fruit and thickened with oatmeal, cornstarch or flour; empty or meaningless talk; deceptive or blustering speech; bullshit; an expression of contemptuous disbelief
Meaningless chatter; also, deceptive language.
Pamplina; especie de manjar blanco; alabanza no sincera
Is a confection whereby oatmeal or wheat bran is steeped in water, the liquid then boiled until it became a jelly.
Oatmeal and water boiled to a jelly; also compliments, neither of which are over-nourishing.