It's noteworthy any time a carmaker directly challenges a competitor in its ads.
From the forbes.com
Can the premium carmaker Mercedes-Benz survive alone, or does it need a partner?
From the businessweek.com
Hyundai has come a long way with its struggling reputation as a viable carmaker.
From the washingtontimes.com
The carmaker is managed by its strategic partner, Italy's Fiat, which holds 20%.
From the forbes.com
The Japanese carmaker Toyota has recalled millions of vehicles around the world.
From the guardian.co.uk
Deals in financial services and telecom and with a Japanese carmaker are pending.
From the businessweek.com
French carmaker Renault has teamed its Gordini brand with US guitar-maker Gibson.
From the nzherald.co.nz
The German carmaker originally planed to put the project in the Czech Republic.
From the bloomberg.com
Sure, the Korean carmaker isn't immune to plunging auto sales at home and abroad.
From the businessweek.com
More examples
Car manufacturer: a business engaged in the manufacture of automobiles
The automotive industry designs, develops, manufactures, markets, and sells the world's motor vehicles. The automotive industry is one of the most important economic sectors by revenue.